Tasked with strengthening the profile of PricewaterhouseCoopers’ consumer credit team, Fishburn Hedges has been promoting the team's Precious Plastic report every year since 2001.
The report has captured the mainstream media’s imagination every year since launch, also generating year-round quality press coverage.
Crucially, the report generates new business leads far outstripping its cost, and has helped PricewaterhouseCoopers build its reputation to the point where author Richard Thompson is seen as a leading commentator on the UK consumer credit market.