Fishburn Hedges

09.06.2011

Fishburn Hedges is strengthening its editorial services with a new partnership with the award-winning editor Morice Mendoza.

In the age of twitter and Facebook, words remain as powerful as ever.  Great brands and good ideas can fail if they don't win over the core audiences they are trying to reach. With more confident and informed consumers and citizens, the words need to be even more powerful and incisive to win through.

Simon Matthews, CEO of Fishburn Hedges, said: “The fierce competition for content which captures people’s attention is getting more intense and so we are embracing the lessons from contract publishing.  Morice’s deep editorial experience will give our clients additional angles, and ready access to a slate of expert social and business writers.”

"I am absolutely delighted to be working with Fishburn Hedges to help them build compelling editorial and content strategies for their clients," says Morice Mendoza.

Morice is the founder of editorial content consultancy, Mendozamedia. He has edited major business and professional magazines and websites aimed at top professionals and managers in business, politics, engineering, design, education and the arts.  When editing the RSA Journal for the Royal Society of Arts, the publication picked up a Scoop of the Year Award from Workworld Media and an Editor of the Year Award from BSME.

Later, Morice worked closely with INSEAD business school creating and editing World Business Magazine, sent to 100,000 senior directors in businesses across the globe. Going independent, he has expanded his work to include editing business books, ghost-writing, research, editing online content, media relations and the development of thought-leadership strategies.