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Faster, Faster… | 10.01.2011

Well, Happy New Year.  If you managed to grab two weeks of uninterrupted rest recently (we predictably didn’t), then good for you as I think we’re going to need it.  For anyone who thought 2010 was fast and disorderly enough, then 2011’s about to get even faster and more challenging. That was the message coming across loud and clear from an Omnicom event I got along to in the closing stag...

Sell the lifestyle, not the gadget | 03.09.2010

So, to Berlin, where some of the world’s biggest consumer electronics firms are lining up this week to take on Apple or, more specifically, the iPad. The alternative tablets look ok, the technology is no doubt at least as good, we understand pricing will be keen but, critically, as the man from Samsung was asked, will it be as 'cool' as Apple? Of course it will, we were told, but I have to say h...

In search of a new contract? | 09.06.2010

Brave new world? Well, perhaps not yet, but this post-crisis, not-quite-recovery, no man's land certainly feels different. You can't move for talk of responsibility and shared values, for one thing. But a few other things haven’t changed. The FT supplement this week announcing the latest Business in the Community excellence awards rightly points out how the financial meltdown and more recent ev...

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